Job-Nr. 80984966
ME

Consumer Insights Research Expert (m/f/d) for Cooking Appliances

Midea Europe GmbH Gestern veröffentlicht
VollzeitHybridFührungsposition
StandortStuttgart, Baden-Württemberg

Key responsibilities:

  • Development of Consumer Insights- and Market Research - Projects for the European home appliance market
  • Creation of data driven decision basics for R&D and Product Management strategic initiatives
  • Identification of consumer needs, market trends and growing potential with recommendations for innovations and new products
  • Supporting improvement of product development and go-to-market strategies generating valuable insights based on consumer and competitor analysis
  • Guidance of the whole process of qualitative and quantitative research projects with definition of relevant questions, analysis of results and presentation to international stakeholders from R&D, Product Management and Marketing
  • Completed studies in Market Research, Consumer Psychology, Business Economics or comparable education.
  • Min. 5 years of working experience in consumer insights, consumer research and user experience test.
  • Previous experience in durable products (e.g. home appliances,) is considered as strong advantage
  • Very familiar with European markets with solid knowledge and experience in conception, execution and analysis of quantitative and qualitative research; hands-on experience in conducting/ moderating consumer interviews.
  • Very good communication and stakeholder management skills, working in an intercultural environment
  • Self-driven and result-oriented, entrepreneurial spirit withstrong analytical and consultative skills
  • Excellent English skills in both written and spoken, German language skills are a big plus.

What we offer

  • An international working environment with opportunities for professional growth.
  • Flexible working hours and remote working options.
  • A collaborative culture focused on quality and innovation.
  • Access to training programs and career development initiatives.
  • Employee benefit programs, including private pension contributions and lunch allowance.

Über den Arbeitgeber

ME
Midea Europe GmbH
Unternehmen · Stuttgart
4
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