(Junior) Growth Manager (f/m/d) App

• Own the full app growth funnel: from first touch to paying subscriber to active, retained user
• Build a structured experimentation program from scratch (hypotheses, A/B tests, learnings, decisions)
• Define KPIs, tracking, and data infrastructure (GA4, product analytics)
• Develop and optimize paywall, pricing, and trial logic
• Increase activation rates for users who sign up but never really start
• Identify the highest-impact growth levers across the entire user journey
• Work cross-functionally with product, marketing, and tech

• You've had first hands-on experience in growth, product, performance marketing, or subscription/app businesses, through a role, a startup, or a standout project
• You think end to end: not just acquisition, but what happens after the install
• You're analytical, hypothesis-driven, and comfortable making decisions with imperfect data
• Familiar with analytics tools and eager to get deep into them fast
• Curious about subscription models, paywalls, and pricing psychology
• SQL skills is a big bonus
• You use AI tools (Claude, Gemini) as part of how you work and can critically evaluate outputs
• Entrepreneurial mindset: you don't wait for a brief, you write it
• Fluent in German and English

WHAT WE OFFER

• €2,000 relocation bonus, wherever you are in Germany
• Greenfield ownership: first growth hire on our new app team, you build the function
• Direct collaboration with Teamlead and stakeholders
• Steep learning curve with real responsibility, not a training program with a lanyard
• Hybrid model with 2 days Homeoffice
• 4-day week as an option, 30 days vacation and up to 30 days Workation
• 1.500 € annual learning budget, Wellpass, JobRad
• A product with real purpose that helps millions of people every day