Performance Marketing Manager (m/f/d)

What are your Responsibilities?

• Monitor campaign performance daily and recommend optimizations across audience targeting, bidding, creative, landing pages, and channel mix
• Manage relationships with key retail media networks and platforms, including supermarket RMNs and third-party retail media partners
• Develop and execute retail media plans across priority EU markets (e.g., UK, Germany, Netherlands, Nordics, France)
• Build and optimize retention programs, including automated flows, repeat purchase campaigns, loyalty-driving initiatives, win-back efforts, and personalized messaging strategies
• Track, analyze, and report on key digital marketing metrics, including traffic, conversion, CAC, ROAS, engagement, retention, repeat purchase, and customer lifetime value

What do we expect?

• Bachelor's degree in Marketing, E-Commerce, Business, Communications, or a related field preferred
• Minimum 5+ years of relevant work experience in lieu of degree
• Minimum 4 years of relevant digital marketing, retail media, performance media, E-Commerce, CRM, or retention marketing experience
• Hands on experience managing paid social and Google Ads campaigns, including budget pacing, campaign optimization, and reporting
• Familiarity with GDPR and European data/ privacy regulations
• Fluent in German and English required; additional European languages are a plus
• Resume in English We offer What do we offer?

• A varied and exciting range of responsibilities
• Collaboration in the diverse and interdisciplinary day-to-day work of the Digital Marketing Team
• One social day per year to give something back to the environment or society
• Performance-related compensation package
• Attractive additional benefits such as Deutschlandticket, bike leasing, and a corporate benefits program
• Celebrating joint successes and having fun at company events
• A multicultural and international working environment
• Opportunity for mobile working, workation, and sabbatical
• Workplace in Hamburg with fresh fruit, good coffee, and the best tea