Storyteller - Content Marketing Specialist (m/f/d)

• Develop pitch decks, and sales scripts to equip the sales team with data-backed, persuasive narratives for TLG’s products
• Craft product positioning, messaging frameworks, and value propositions that differentiate TLG’s offerings in a competitive market.
• Collaborate with product refine messaging based on customer feedback and market trends. Campaign Strategy & Execution
• Create campaign assets (e.g., landing pages, email sequences) that align with TLG’s blunt, kind, and witty tone. Content Creation & Thought Leadership
• Write LinkedIn posts, case studies, press releases, and whitepapers that highlight customer success stories and product benefits.
• Ghostwrite thought leadership content for team, ensuring their voice resonates with TLG’s culture.
• Pitch and place press releases and stories in relevant media outlets to amplify TLG’s products and campaigns. AI & Tools
• Use AI tools for research, drafting, or editing to streamline workflows, but always ensure the final output is strategic, accurate, and sales-driven.

• 3+ years in digital marketing (agency or in-house).
• Proficiency in SEO/SEM tools (e.g., Google Ads, SEMrush), CRM systems (e.g., HubSpot), and analytics platforms.
• Experience using AI tools (e.g., Jasper, Copy.ai, Google AI, or custom solutions) for content, automation, or data analysis.
• Strong content creation skills (copywriting, graphic design basics), with an eye for human-centric storytelling.
• Experience in B2B or sustainability sectors is a plus.
• Data-driven mindset: Ability to interpret metrics and pivot strategies, balancing AI efficiency with human judgment.
• Collaborative spirit: Comfortable working with technical and non-technical stakeholders.
• Blunt yet kind communication style (aligned with TLG’s culture).
• Witty and engaging tone for LinkedIn and other platforms.
• Resilient and composed under pressure (e.g., handling direct feedback).
• Ethical and critical thinker: Ability to assess AI outputs for accuracy, bias, and alignment with TLG’s values.

What's in it for you?

• Great possibility to perform an impactful job in a new and fast growing sector
• A working environment based on trust, encouragement and feedback; positive, inspiring work atmosphere
• High degree of autonomy
• Direct exposure to clients at all levels, engaging in positive impact projects
• Challenging and novel problems to solve
• Work remotely (timezone should be close to Germany)
• Plenty of learning and development opportunities within and outside our organization
• Various employee perks

Sales Enablement & Product Marketing